AirAsia ft Salma Salsabila

For another dynamic AirAsia campaign, we cranked up the excitement by enlisting top-tier influencers like Mang Osa and Chef Alden, a rising young celebrity and food influencer, to ignite online buzz. The highlight? A show-stopping performance by Salma Salsabila, Indonesian Idol sensation, that had the crowd singing along. The result? A massive turnout and a surge in brand awareness for AirAsia, spreading far and wide.